Audrey Livingston

Nine years of marketing and design experience across different industries in Colorado and Oregon, USA

audreyliv12@gmail.com

541.543.9690

Education

BA. English/Creative Writing Minor

Stephen F. Austin State University

2011-2015

Professional Skills

  • Graphic Design

  • Email Marketing

  • Text Marketing

  • Content Marketing

  • SEO Consulting

  • Advertising Design

  • Website Design

  • Content Management + Creation

  • Video + Motion

  • Wireframing

  • Storytelling

  • Product Catalog Creation

  • Product Design + Mockups

  • Photography

  • Print Collateral Design

  • SOP Creation

  • International/Domestic Partnership

Technical Skills + Programs

  • Mac OS

  • Microsoft Office

  • Adobe Illustrator

  • Adobe Photoshop

  • Adobe Lightroom

  • Adobe InDesign

  • Google Drive

  • Meta: Facebook & Instagram Advertising

  • Lumen5

  • Slack

  • Asana

  • SOP Creation & Implementation

  • Product Design & Mockup

Certifications

  • Google Ads

  • Google Analytics

  • Small Business Speaker (Marketing for Small Craft Artisans and Entrepreneurs, hosted by Audrey Livingston at the Buena Vista Public Library in Colorado Nov. 2023)

Professional Experience

Marketing Manager + Creative Lead

Proov Test - Colorado - Nov. 2019-Dec. 2022

My biggest contributions with my time at Proov included getting Proov’s hero product FDA-cleared, navigating and growing the business through COVID-19, and helping to grow the company’s seed stage into Series A through marketing and design efforts.

  • Designed and optimized website and Amazon product carousel images to showcase benefits and best product uses

  • Manager and creator of Proov content marketing

    • Instagram (static and video)

    • Email newsletter and flow content + designs

    • Pinterest

    • Facebook organic and paid

    • Text newsletter and flow designs and management

    • YouTube

    • Video and motion content

  • Video creation, production, and post-production of talking head and animated videos

  • International and domestic partnership collaboration and design.

  • Text marketing - management and creation of text broadcasts and pre and post- purchase flows and surveys

  • Email marketing - management and creation of email newsletters, A/B testing and pre- and post- purchase flows and surveys

  • Amazon A+ branded content, storefront, and carousel images strategy, creation and implementation

  • Ad creation and design through BOF, MOF and TOF

  • Design support help for separate marketing vertical: medical/clinical marketing initiative

  • Product packaging design including instruction manuals + product mockups

  • Management and overseer of referral program

  • Event design of trade show schwag, print collateral and print vendor coordination

  • Creation and management of design templates and SOPs

  • Wireframes and storytelling

  • Educational design implementation (infographics, blog CTAs, supporting graphics for published studies and abstracts)

  • Supporting website design implementation 

  • Photoshop as-needed graphics and photography to fit DTC needs

  • Designing marketing decks and product catalog creation

  • Organization of brand assets and templates

  • Photography studio and post-production management

Marketing Specialist

Titanium Legal - Oregon - Feb. 2019-Aug.2019

  • Built Titanium branding from the ground up across all levels of marketing verticals

  • Implemented inbound marketing and created content strategy relevant to Titanium’s market through the use of new project management platforms

  • Graphic design - sales collateral, conference swag and displays, digital content graphics, specialty project (storyboard) graphics, etc.

  • Management of Titanium marketing team

  • Built and managed marketing budget in parallel with other department budgets to ensure best cost-efficient initiatives

Marketing & Events Coordinator

Willamette Valley Harley Davidson - Oregon - Oct. 2018-Dec. 2018

  • Helped brand awareness and engagement through paid media graphic design, content management, email marketing, text marketing, events, print collateral, website design, showroom displays, original photo and video content creation, SEO/SEM management, and Google and Bing listing management.

  • Managed franchise’s marketing department in full

  • Increased WOM with store foot traffic via management of weekend events, vendor partnership, and event advertising

Marketing Specialist + Studio Manager

ELC Photography - Colorado - Jan. 2018-Dec. 2019

  • Increased studio and gallery sales via content creation and management, advertising, and SEO efforts

  • UX web design and email marketing to increase brand awareness

  • Built cost-benefit analysis’ which lead to overall increased sales through higher price point

  • Improved overall business success through project management and scheduling software to ensure more bookings and photography sessions

Marketing and Events Coordinator

Mad Rabbit Distillery - Colorado -July 2017-Dec. 2017

  • Increased brand awareness and WOM and foot traffic through coordinated events and marketing channels (SM and website).

  • Improved community outreach via content management

  • Helped better represent the brand and overall business using graphic design to create event flyers, promos, and content creation.

Freelance

  • Ancient Garden Essentials

  • Brad Pugh Real Estate

  • Buena Vista Public Library

  • Castilleja Flowers

  • Eleanor + Hobbs

  • Majestic Mountain

  • Merry Jane

  • Ready Like Reed

  • Renew Movement

  • Spruce It Up

  • The Rooster

  • The Trailhead

  • White Mountain Snowmobile Tours

References

Ellen Schell

Proov Test Co-Founder

ellen@proovtest.com

Erin Cox

ELC Photography Founder

erin@elcphoto.com

Dave Blazer

The Trailhead Founder

dave@thetrailheadco.com

Alex Sullivan

Former Employee

alexkaytlynn@gmail.com

Interests

#storytelling

#smallbusiness

#marketingdiscussions

#charityorganizations

#nonprofitwork

#artcollagedesign

#outdooradventures

#climbing

#nutrition

#physicalfitness

#traveling

#camping

#dogs

#homeDIY

#photography

#cooking

 

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